We're experiencing an issue with your provided device ID

I bought a sim at target, when i try to activate, i get this message

We're experiencing an issue with your provided device ID.
To complete your activation, please call 800-671-5017.

I have seen some reports of issues like this when the store employee fails to scan or "activate" the SIM at purchase. (This doesn't mean activating an account-- rather it's a theft control method so that the SIM # won't appear in the database if it's not scanned at the point of purchase.)

I know with phones and other SIM kits I've purchased, the receipt will usually show this activation-- but I don't know if Target/FreedomPop will show that.

It may just mean that FP is having some issue with their web activation, too.

Bottom line: can't hurt to talk to Freedompop, although if this is the problem I haven't seen reports of Freedompop fixing it. The alternative would be to go back to Target with the SIM & receipt, and ask the employee in the phone department if it needs to be scanned into the system.