"Users get 2 percent in cash back on Apple Pay transactions, 3 percent on purchases made directly through Apple, and 1 percent on purchases with a physical card." https://www.cnbc.com/2019/03/25/apple-unveils-new-credit-card-the-apple-card.html
No card number
No CVV security code.
No expiration date.
No signature.
No card-not-present transactions?
That slide corresponds only to physical card. All that information can be obtained via Wallet app.
ETA:
"Apple has also designed a titanium Apple Card for shopping at locations where Apple Pay is not accepted yet. With no card number, CVV security code, expiration date or signature on the card, Apple Card is more secure than any other physical credit card. All this information is easily accessible in Wallet to use in apps and on websites. For purchases made with the titanium Apple Card, customers will get 1 percent Daily Cash." Introducing Apple Card, a new kind of credit card created by Apple - Apple